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BAA Directory

Does Zoom sign a BAA?

The answer

Signs a BAA on specific plans

Yes, on paid plans. Zoom enters into BAAs with customers on its paid plans, such as Pro, Business, Business Plus and Enterprise.

Video, reviews and SMS. Checked on the vendor's own pages on .

On this page

What Zoom says

“Zoom offers Pro, Business, Business Plus, and Enterprise plans to customers in the healthcare space. Zoom also enters into BAAs with customers who are subscribed to other paid plans listed on Zoom's Plans & Pricing page.”

Source: Zoom Support, HIPAA Business Associate Agreement (BAA), checked .

What the BAA covers and excludes

Excludes or limits, in Zoom's words:

  • "Certain AI features may not be available at this time for healthcare and higher education customers with BAAs in place."

What this means for ad tracking

A completed video visit is a strong sign that an ad worked, but the visit itself is care. Visit links, names and appointment times belong in Zoom under its BAA, not in an ad platform.

If you count a booked or completed telehealth visit as a conversion, send it to Meta or Google as a neutral event with no visit details.

Curve Compliance closes that gap: it sends the conversion itself server-side, under a BAA it signs on every plan, so your campaigns keep a conversion signal without a pixel carrying patient data. Book a call to see it on your own funnel.

How Curve helps

  • Keep Zoom for what it does well. Curve carries the conversion signal to your ad platforms separately, under its own BAA.
  • Server-side conversion tracking in place of pixels: conversions reach your ad platforms from Curve's server, not from the patient's browser.
  • PHI-like pattern detection checks every event before it goes out, and neutral event names keep conditions and treatments out of what the platforms see.
  • Identifiers are hashed with SHA-256 to each platform's requirements.
  • Consent management for your site, alongside the tracking.
  • A HIPAA-compliant setup done by Curve's team, in about a week, with a BAA signed on every plan.

Book a call with Curve and Curve's team will walk through your tracking setup with you.

Read the full guide

For the full picture on Zoom and patient data, read Is Zoom HIPAA Compliant? BAA Requirements and Telehealth Setup for 2026.

Frequently asked questions

Does Zoom sign a BAA?

Yes, on paid plans. Zoom enters into BAAs with customers on its paid plans, such as Pro, Business, Business Plus and Enterprise. In Zoom's words: “Zoom offers Pro, Business, Business Plus, and Enterprise plans to customers in the healthcare space. Zoom also enters into BAAs with customers who are subscribed to other paid plans listed on Zoom's Plans & Pricing page.” We checked Zoom's own pages on September 29, 2026.

Which Zoom plans include a BAA?

Zoom names Pro, Business, Business Plus and Enterprise for healthcare customers and also enters into BAAs on its other paid plans. On Business and above, Zoom asks you to contact Sales to sign.

Does a BAA with Zoom cover my ad pixels?

No. A BAA covers the data Zoom handles for you. A pixel sends data from the visitor's browser straight to Meta, Google or TikTok, and none of those platforms is a party to your BAA with Zoom.

Does Curve Compliance sign a BAA?

Yes. Curve Compliance signs a BAA on every plan, and Curve's team does the HIPAA-compliant setup in about a week. Book a call to get started.

Sources

Last checked . Vendors change their plans and terms, so confirm the current terms with Zoom before you send it patient data.

See every tool in the BAA Directory.

Track ad conversions under a BAA

Curve signs a BAA on every plan. Curve's team sets up HIPAA-compliant conversion tracking for you in about a week, sending conversions server-side in place of pixels.

Book a call