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Conversion Tracking

Track Every Conversion Without Exposing Patient Data

Curve's server-side conversion tracking captures every patient touchpoint — from first ad click to appointment booked — while automatically stripping PHI before data reaches ad platforms.

Book A DemoFree Compliance Scan
  • Implement in days, not weeks
  • Scale Google and Meta ads
  • No engineering team required
4.9/5
average rating from healthcare organizations
  • HIPAA Compliant
  • SOC 2 Type II
  • US Hosted
Capabilities

How Curve Tracks Conversions

Server-Side Data Processing

All conversion events are routed through Curve's secure servers, stripping PHI before data reaches any ad platform.

Full Funnel Attribution

Track the complete patient journey from first ad impression to appointment booking with multi-touch attribution.

Bridge Token Technology

Proprietary token system connects ad clicks to conversions without exposing patient identity or protected health information.

Process

How It Works

  1. 1

    Install Curve's Lightweight Script

    Add a single script to your website. Curve automatically detects conversion events like form submissions, phone calls, and appointment bookings.

  2. 2

    Events Flow Through Secure Servers

    Every event is routed through Curve's HIPAA-compliant infrastructure where PHI is automatically identified and stripped before processing.

  3. 3

    Clean Data Reaches Ad Platforms

    De-identified conversion data is sent to Meta, Google, TikTok, and other platforms via server-side APIs so your campaigns can optimize without compliance risk.

Event Tracking

Capture every meaningful patient interaction on your website with automatic event detection and custom event support.

  • Page view tracking
  • Button click tracking
  • Form submission capture
  • Phone call attribution
  • Revenue tracking
100%
Server-Side Processing
Real-Time
Event Processing
Zero
PHI Exposure

Platform Integrations

Send compliant conversion data to every major ad platform through server-side APIs — no browser pixels required.

  • Meta CAPI
  • Google Enhanced Conversions
  • TikTok Events API
  • LinkedIn CAPI
  • Microsoft UET
Supported Platforms
MetaConversions API
GoogleEnhanced Conversions
TikTokEvents API
LinkedInConversions API
MicrosoftUET Events
CallRailCall Tracking

Offline Conversions

Match offline patient conversions back to the ads that drove them with secure upload and automatic matching.

  • CSV upload
  • Automatic matching
  • CRM/EHR support
  • Error handling
  1. 1
    Upload CSV
    Import conversion data from your CRM or EHR
  2. 2
    Auto-Match
    Curve matches events to ad clicks automatically
  3. 3
    Attribute
    Conversions flow to ad platforms for optimization
Customer Story

What Our Customers Say

“I really enjoy working with the Curve team. They're responsive and want to continuously make improvements to our Curve accounts.”
Paid Ads Specialist, Beacon Media & Marketing
Eli Morris
Paid Ads Specialist, Beacon Media & Marketing
Ready when you are

Start Tracking Conversions Compliantly

See exactly which ads drive patients — without the compliance risk.

  • Signed BAA included
  • Live in ~7 days
  • No engineering lift
Book a free tracking audit