Server-Side Tracking
Capture critical funnel events without exposing patient identifiers.
Scale your telehealth marketing with compliant, privacy-first data. Curve helps you track conversions and optimize campaigns without sacrificing privacy.
Telemedicine providers face a unique challenge: you need to scale patient acquisition while protecting sensitive health information. Traditional ad tracking tools (Meta Pixel, Google Analytics, etc.) violate HIPAA privacy and expose you to severe legal and financial risk. Without compliant tracking, you're forced to run blind, missing out on optimization opportunities and ROI.
See how Curve compares to traditional client-side tracking
| Feature | Traditional TrackingMeta Pixel, GA4, etc. | CurveServer-side tracking |
|---|---|---|
| HIPAA Compliant | Violates HIPAA | 100% Compliant |
| PHI Protection | Exposed to ad platforms | Auto-stripped & anonymized |
| Setup Time | 6+ months | 1 week |
| Engineering Required | Extensive team needed | None needed |
| Cost to Implement | $50K+ to build | Affordable monthly plan |
| BAA Included | Not available | Signed & included |
| Conversion Tracking | Limited accuracy | 30% better attribution |
Over $145M in HIPAA penalties paid last year. 200+ class action lawsuits filed against healthcare organizations for pixel tracking violations.
Capture critical funnel events without exposing patient identifiers.
Curve anonymizes and renames events to strip all PHI.
Send clean, compliant data back to ad platforms and analytics tools to optimize campaigns.
Real scenarios where Curve delivers compliant tracking
Track telehealth consultation bookings from first click to confirmed appointment while keeping all patient data private and compliant.
Monitor video consultation requests and follow-up appointment scheduling without exposing any health information.
Optimize your insurance verification flow and track conversion rates while maintaining full HIPAA compliance.
Track new patient intake forms and medical history submissions with automatic PHI scrubbing.
Measure prescription refill requests and medication consultations while protecting sensitive health data.
Track specific treatment consultation requests across all your telehealth services with zero compliance risk.
Get compliant in three simple steps
We eliminate client-side tracking pixels that expose patient data to third parties.
Our US-hosted servers process all data with automatic PHI scrubbing before reaching ad platforms.
Maintain full ad performance while protecting patient privacy and staying HIPAA compliant.
Curve works with all major ad platforms, CRMs, and healthcare software through our deep funnel conversion functionality via incoming webhooks
Deep Funnel Conversion Tracking: Our system uses incoming webhooks to integrate with most platforms, enabling comprehensive tracking across your entire patient acquisition funnel.
Yes, our system has deep funnel conversion functionality via incoming webhooks that integrates with most platforms out there. Curve works with all major telehealth platforms and can track your patient journey end-to-end while maintaining HIPAA compliance.
Absolutely. Curve tracks all conversion events including video consultation bookings, follow-up appointments, and patient intake forms. Our server-side tracking captures these events without exposing any patient health information to ad platforms.
Most telemedicine providers are fully set up and compliant within 1 week. Our team handles all the technical implementation, so you don't need an engineering team. We'll audit your current setup, configure server-side tracking, and have you running compliant ads in days, not months.
No, server-side tracking is actually faster than client-side pixels. Since the tracking happens on our US-hosted servers rather than in the patient's browser, there's no impact on your website performance. In many cases, sites actually load faster after removing heavy client-side tracking scripts.
Yes, a signed BAA is included with all Curve plans. We're HIPAA-compliant and act as your Business Associate, taking full responsibility for protecting patient data in our tracking infrastructure.
Google Analytics is not HIPAA compliant. The good news is that Curve comes with built-in analytics that are comparable to GA4 in terms of functionality, except we're 100% HIPAA compliant. You can replace Google Analytics entirely with Curve's analytics platform, or run both if you need GA for non-healthcare pages.
Join healthcare innovators who trust Curve for HIPAA-compliant ad tracking.
*Server-side tracking achieves approximately 95% data accuracy compared to 60-80% for pixel-only implementations. This gap exists because browser-based pixels are affected by ad blockers (impacting 25-30% of users), cookie restrictions, and browser privacy settings.