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Stay ahead with the latest news in digital healthcare advertising from platform changes
and lawsuits to new regulations affecting HIPAA-compliant marketing.
Healthcare marketing just got a mixed bag of news. Two Indiana hospitals settled pixel lawsuits (bad), but a federal court in Pennsylvania ruled in favor of Quest Diagnostics regarding tracking (good...ish). Plus, we’re dropping a major update to help you analyze your data without the legal headaches.
Meta is auto-disabling non-compliant health audiences in Q3 2025. Three major healthcare systems just settled pixel tracking lawsuits. Your grace period is over.
Three healthcare systems just settled tracking pixel lawsuits for $25-$38 per patient. Plus: new federal legislation could expand HIPAA to wellness apps.
Meta quietly rolled out new Lead Ads rules that actually matter for your day-to-day. Let's talk about what changed and what you need to do about it.
Healthcare tracking pixels are under legal fire. Discover what the Reid Health settlement means for your marketing stack and how to close URL-based PHI leaks.
OCR’s latest actions show HIPAA violations aren’t just an IT issue, marketing practices (testimonials, social posts, tracking pixels) can trigger fines, corrective action plans, and lawsuits.
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"The onboarding felt personal and attentive, and the integration with our systems was seamless; we were seeing meaningful results almost immediately."
"I highly recommend Curve, especially if you’re a growing business. They offer most of what the expensive companies do, but at a far more affordable price."
"Curve has given my private practice the kind of attention you would expect to be reserved for much larger clients. I now feel confidence and relief that I can keep all my clients' (and potential clients') privacy while still being able to market effectively for my practice."
"The onboarding felt personal and attentive, and the integration with our systems was seamless; we were seeing meaningful results almost immediately."
"I highly recommend Curve, especially if you’re a growing business. They offer most of what the expensive companies do, but at a far more affordable price."
"Curve has given my private practice the kind of attention you would expect to be reserved for much larger clients. I now feel confidence and relief that I can keep all my clients' (and potential clients') privacy while still being able to market effectively for my practice."