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Curve for Radiology & Imaging

Compliant Marketing for Radiology & Imaging Centers

Track which campaigns drive imaging orders and self-referred patients — without exposing the type of scan or clinical indication to ad platforms.

The Challenge

Radiology and diagnostic imaging centers increasingly market directly to patients for self-referred services (MRI, CT, ultrasound). When patients browse your service pages or search for specific imaging types, standard tracking pixels reveal exactly what diagnostic procedure they're researching. This links real identities to potential medical conditions — a clear HIPAA violation for any center accepting insurance or handling medical records.

Curve Unlocks HIPAA-Compliant Growth for Imaging Centers

Imaging Service Protection icon
Imaging Service Protection
Prevent ad platforms from seeing which imaging services patients research — MRI, CT, ultrasound, or X-ray pages stay private.
Referral Source Attribution icon
Referral Source Attribution
Track whether patients come from physician referrals, self-referral campaigns, or organic search with compliant server-side attribution.
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Multi-Modality Reporting
See marketing performance broken down by imaging modality so you can optimize spend across MRI, CT, ultrasound, and other service lines.

How It Works

1

Scan for Pixel Exposure

We audit your imaging center website to identify every tracking pixel that could expose which diagnostic services patients are researching.

2

Deploy Compliant Tracking

Replace risky client-side pixels with Curve's server-side tracking that strips PHI before any data reaches ad platforms.

3

Optimize by Modality

Use compliant attribution data to see which campaigns drive the most imaging orders and optimize your marketing spend accordingly.

What Radiology & Imaging Centers Gain with Curve

Track imaging order attribution compliantly
Protect patient diagnostic data from ad platforms
Optimize spend across imaging modalities
Support both referral and self-referral marketing models

Track Imaging Patient Acquisition

Compliant marketing for radiology and imaging.

Book a free tracking audit