Does Unbounce sign a BAA?
The answer
No public statement
No public statement about a BAA. Unbounce's terms treat health information as Sensitive Information that you may collect only in line with the law.
Forms and landing pages. Checked on the vendor's own pages on .
Collecting patient details in a form? Curve Forms are HIPAA-hosted intake and lead forms with the ad that brought each person attached, covered by Curve Compliance's BAA on every plan. Book a call
On this page
What Unbounce says
“If you use the Services to collect, store, use, or disclose Sensitive or Personal Information about identifiable individuals, you agree only to do so in accordance with applicable law.”
What this means for ad tracking
A form submission is a lead conversion, and healthcare forms often ask about symptoms, treatments or insurance. A thank-you page pixel or a form integration can pass that context to an ad platform.
Without a BAA, health questions should not go into Unbounce. The lead still needs to count as a conversion, sent to your ad platforms without the form's contents.
Curve Compliance closes that gap: it sends the conversion itself server-side, under a BAA it signs on every plan, so your campaigns keep a conversion signal without a pixel carrying patient data. Book a call to see it on your own funnel.
A business associate agreement binds only the vendor that signs it, so each vendor that handles patient information for you needs its own. To compare form builders, see our guide to HIPAA compliant forms.
How Curve helps
- Curve gives you a conversion signal that does not depend on Unbounce or a browser pixel carrying patient details.
- Curve tracks conversions server-side in place of pixels, so they reach your ad platforms from Curve's server, not from the patient's browser.
- Curve checks every event for PHI-like patterns before it goes out, and its neutral event names keep conditions and treatments out of what the platforms see.
- Curve hashes identifiers with SHA-256 to each platform's requirements.
- Curve keeps attribution through booking tools, so a booked appointment is credited to the ad that brought the patient in.
- Curve adds consent management to your site, alongside the tracking.
- Curve signs a BAA on every plan, and Curve's team does the HIPAA-compliant setup for you in about a week.
Book a call with Curve and Curve's team will walk through your tracking setup with you.
Read the full guide
For the full picture on Unbounce and patient data, read Is Unbounce HIPAA Compliant? Landing Page Pixel Risks for Healthcare Lead Generation.
Frequently asked questions
Is Unbounce HIPAA compliant?
No public statement about a BAA. Unbounce's terms treat health information as Sensitive Information that you may collect only in line with the law. Ask Unbounce directly before sending it patient information.
Does Unbounce sign a BAA?
No public statement about a BAA. Unbounce's terms treat health information as Sensitive Information that you may collect only in line with the law. In Unbounce's words: “If you use the Services to collect, store, use, or disclose Sensitive or Personal Information about identifiable individuals, you agree only to do so in accordance with applicable law.” We checked Unbounce's own pages on September 29, 2026.
Can I use Unbounce with patient data?
Not until Unbounce signs a BAA with you. We could not find a statement from Unbounce offering one on its own pages, so ask Unbounce directly and keep Protected Health Information out of Unbounce until a BAA is in place.
Can I still track ad conversions that come through Unbounce?
Yes, when the conversion reaches your ad platforms without health information. Curve sends conversions server-side under a BAA it signs on every plan, with neutral event names and SHA-256 hashed identifiers.
Does Curve Compliance sign a BAA?
Yes. Curve Compliance signs a BAA on every plan, and Curve's team does the HIPAA-compliant setup in about a week. Book a call to get started.
Sources
Last checked . Vendors change their plans and terms, so confirm the current terms with Unbounce before you send it patient data.
Related tools
- Does Typeform sign a BAA?Signs a BAA on specific plans. Enterprise and Growth Custom plans.
- Does Jotform sign a BAA?Signs a BAA on specific plans. Gold and Enterprise, with HIPAA features enabled.
- Does Gravity Forms sign a BAA?Does not sign a BAA. Will not sign; your host holds the data.
- Does Meta sign a BAA?Does not sign a BAA. Business Tools Terms bar health information.
- Does Google Ads sign a BAA?Does not sign a BAA. Google Ads call terms disclaim HIPAA.
Track ad conversions under a BAA
Curve signs a BAA on every plan. Curve's team sets up HIPAA-compliant conversion tracking for you in about a week, sending conversions server-side in place of pixels.
Book a call