Why Telemedicine Apps Partner with Curve Instead of FreshPaint
While telemedicine continues revolutionizing healthcare delivery, many apps struggle with HIPAA-compliant marketing tracking. FreshPaint's enterprise-only pricing and limited functionality create significant barriers, forcing smaller telemedicine platforms to choose between patient growth and compliance risk.
The FreshPaint Problem: Barriers to Telemedicine Growth
Enterprise Pricing Excludes Growing Platforms
FreshPaint's exclusionary pricing model locks out the majority of telemedicine apps. Smaller platforms and healthcare startups face impossible budget constraints, often exceeding their entire marketing budgets just for basic compliance tools.
Incomplete Solution Requires Multiple Vendors
FreshPaint functions primarily as a data pipeline, not a complete marketing platform. Telemedicine apps must purchase additional analytics tools, conversion tracking systems, and reporting platforms – multiplying both costs and complexity.
Complex Implementation Delays Launch
Healthcare organizations report weeks-long implementation timelines with FreshPaint. For telemedicine apps needing rapid market entry, these delays can mean missed opportunities and extended compliance risks during setup periods.
Recent class-action lawsuits against healthcare companies have resulted in settlements ranging from thousands to millions of dollars. The HHS Office for Civil Rights has specifically warned that tracking technologies on patient-facing websites may violate HIPAA when PHI is transmitted to third parties like Google and Facebook.
Complete Platform Solution for Telemedicine Success
Curve Compliance delivers what telemedicine apps actually need: a comprehensive HIPAA-compliant marketing platform designed specifically for healthcare workflows. Unlike FreshPaint's data pipeline approach, Curve provides integrated advertising management, analytics replacement, and automated PHI detection in a single solution.
Purpose-Built for Healthcare
Curve's platform recognizes healthcare-specific PHI patterns that generic solutions miss. Telemedicine apps benefit from specialized detection for appointment data, patient identifiers, and medical information that commonly appears in their user journeys.
Democratized Access to Compliance
By making enterprise-grade compliance tools accessible to organizations of all sizes, Curve enables the entire telemedicine ecosystem to grow safely. Healthcare startups can compete on innovation rather than compliance budget constraints.
Same-Day Implementation
Telemedicine apps can launch compliant tracking within hours using Curve's streamlined installation process. This rapid deployment capability is crucial for healthcare platforms operating in competitive markets where speed matters.
Why Telemedicine Apps Choose Curve Over FreshPaint
All-in-One Platform vs. Partial Solution
While FreshPaint requires additional tools for complete functionality, Curve includes Google Analytics replacement, conversion tracking, and advertising management in one integrated platform. This eliminates vendor management complexity and reduces total implementation costs.
Accessible Pricing vs. Enterprise Barriers
Curve Compliance offers transparent, affordable pricing that makes HIPAA-compliant marketing accessible to telemedicine apps regardless of size. This contrasts sharply with FreshPaint's enterprise-only model that excludes growing healthcare organizations.
Healthcare-Focused Design vs. Generic Approach
Curve's platform was built specifically for healthcare marketing challenges, including EHR compatibility, healthcare-specific KPIs, and specialized PHI detection patterns. FreshPaint's generic data pipeline approach lacks these healthcare-focused features.
Feature | Curve Compliance | FreshPaint |
|---|---|---|
Implementation Time | Hours | Weeks |
Analytics Included | Yes | No |
Healthcare-Specific PHI Detection | Yes | Limited |
Pricing Accessibility | All Organizations | Enterprise Only |
Frequently Asked Questions
Why is Curve Compliance better than FreshPaint for telemedicine apps?
Curve provides a complete marketing platform with integrated analytics and healthcare-specific PHI detection, while FreshPaint offers only data pipeline functionality requiring additional tools and enterprise-level budgets.
How quickly can telemedicine apps implement Curve Compliance?
Most telemedicine platforms can deploy Curve's HIPAA-compliant tracking within hours using our streamlined installation process, compared to weeks typically required for FreshPaint implementation.
What makes Curve Compliance more affordable than FreshPaint?
Curve offers transparent pricing accessible to organizations of all sizes, eliminating the need for multiple vendors and reducing total cost of ownership compared to FreshPaint's enterprise-only pricing model.
Stop overpaying for incomplete compliance solutions.
See how Curve Compliance delivers more for less - Book a Demo
Join the growing number of telemedicine apps that have discovered affordable, comprehensive HIPAA compliance doesn't require enterprise budgets or weeks of implementation. Curve Compliance makes it possible to launch compliant marketing campaigns the same day, with all the tools you need included in one platform.
Apr 20, 2025